It isn’t just what we do that makes us unique, it is also how we do it. Our unique approach is grounded in the beliefs and principles that shape the community we’re building.

  • The ecosystem is broken, not the women
  • Women are powerful and we take their ideas seriously
  • Entrepreneurship happens within a life, not the other way around
  • Entrepreneurship is a messy, iterative process. We all learn by doing
  • Vulnerability is a source of strength and necessary for personal growth

Our attitude:

  • Relentless. No waiting for permission or approval
  • Bold. Invisibility is not an option
  • Real. Tell it to each other straight
  • Fun. We laugh as often as possible. Life is too short