Ashley Lucas of Associated Bank will guide you through understanding the 5 C's of Credit - what they are, what they mean to you and your venture, how they apply to your personal and business finances, and how to get them in order to be able to apply and receive bank lending.

What are the 5 C's of Credit?

The five C's of credit are used to convey the credit worthiness of potential borrowers

1. Character

2. Capacity

3. Capital

4. Collateral

5. Conditions

It's important that a business client is ready to respond to questions pertaining to any of the 5 C's of credit. This course is built to get your prepared and set up for success.