Iso-Learning: Intellectual Property for Small Business

Protecting Your Content, Brand, Logo, and Methods

You worked hard to develop your content, brand, and logo, to figure out your unique selling proposition, and to distinguish your goods and services from your competitors'.  Now protect them!

During the workshop we'll talk about:

• Different kinds of intellectual property (for example trademarks and copyrights)

• How to protect your content, brand, and logo, why you want to protect them, and when's the right time to do so. 

We'll also share our Trademark Registration Guide which includes FAQs of trademark considerations and when trademark registration should be at the top of your priority list.

Facilitator Bio: Stephanie Melnick has been practicing law in the Milwaukee area for 28 years. She currently owns and operates Melnick & Melnick, S.C. – a Milwaukee law firm that serves small businesses and their owners. Stephanie values her backstage pass into clients’ businesses and learning what makes them tick. She enjoys writing clients’ contracts (the simpler the better) and protecting their unique brands, logos, and slogans. When disputes arise, Stephanie facilitates resolution through negotiation, mediation, and if necessary, litigation. Committed to advancing women in business, Stephanie launched She Stands Tall® in 2017 starting with a female entrepreneurs’ speaker series. Since then, Stephanie, and the women of Melnick & Melnick, S.C., have featured over 50 female entrepreneurs as well as hosted educational events about marketing, brand protection, and financial literacy.