Brick by Brick

CELEBRATING THE POWER & POTENTIAL OF WOMEN ENTREPRENEURS

In the Spotlight: Laurel Burleson, founder of Ugly Apple

Laurel Burleson is channeling her passion for eliminating food waste into an innovative food production business, but she has to fight her own creative impulses along the way.

Olivia Barrow
— September 2019 — 355 views

How to protect your brand as your business grows

Two Madison-based women entrepreneurs share their insight into how they’ve maintained their culture and reputation while growing from one location to four or more.

Olivia Barrow
— September 2019 — 341 views

How taking vacations can help you build businesses that scale

Taking time away can make the difference between burnout and breakthrough.

Heather Wentler
— August 2019 — 328 views

In the Spotlight: Kristen Berman, co-founder of Irrational Labs

People are irrational, but predictable. Kristen Berman shares how behavioral economics can help entrepreneurs increase the health, wealth and happiness of their users.

Olivia Barrow
— August 2019 — 335 views

3 Things Every Entrepreneur Needs to Know Before Starting a Business

Tanya Zhykharevich, co-founder of RED, shares what she wishes she knew before launching the sushi restaurant eight years ago.

Olivia Barrow
— August 2019 — 305 views

Think being a parent makes you a bad entrepreneur? Think again.

There’s a new wave of “homemaker” propaganda going around that plays on our fear of screwing up our kids. It’s time to reject this cultural narrative.

Amy Gannon
— July 2019 — 406 views

In the Spotlight: Kristen Slack, founder of Prof2Prof

Kristen Slack wants academics to stop reinventing the wheel, so she’s building an online platform to help — while continuing to work full-time as a professor at UW-Madison.

Olivia Barrow
— July 2019 — 405 views

Sponsored Content: Whatever your path to entrepreneurship, bring your banker along

Pam Keiner and Megan Hile followed different paths to entrepreneurship, but both Madison-area business owners have found value in developing a close relationship with their banker.

Olivia Barrow
— July 2019 — 298 views

The role of privilege in fighting entrepreneurial burnout

We need to change the way we talk about burnout to include, invite, welcome, and accept diverse perspectives in the conversation.

Doyenne Group, Heather Wentler
— June 2019 — 508 views

In the Spotlight: Sarah Hague, former logistics head at Glossier

Sarah Hague draws on her experience in startups, Fortune 500s, and hedge funds to excel in operations roles.

Olivia Barrow
— June 2019 — 408 views

In the Spotlight: Jonathan Wiggins, founder of myAgame

5/17/2019

Olivia Barrow
— May 2019 — 350 views

We need to develop meaningful metrics to evaluate entrepreneurial ecosystems

5/17/2019

Amy Gannon
— May 2019 — 262 views

A tale of two fundraising efforts: VCs reveal their biases through their investments in women-focused ventures

4/16/2019

Olivia Barrow
— April 2019 — 232 views

In the Spotlight: Lisa Calhoun, founder of Valor Ventures, Georgia’s first women-owned VC firm

4/16/2019

Olivia Barrow
— April 2019 — 241 views

In the Spotlight: Stacy Jax, founder of Trinity Gunshot Alarm

3/14/2019

Olivia Barrow
— March 2019 — 299 views

Why pitch contests and accelerators fail to build robust entrepreneurial communities

3/14/2019

Amy Gannon
— March 2019 — 345 views

Stop Trying to Build the Next Facebook or Uber

2/15/2019

Amy Gannon
— February 2019 — 319 views

QBE Employees Chose Doyenne for $15K Grant as Part of the Insurance Company’s New Approach to Philanthropy

2/15/2019

— February 2019 — 287 views

In the Spotlight: Melinda Wittstock, CEO and Founder of Verifeed

2/15/2019

Olivia Barrow
— February 2019 — 240 views

Diving deep towards transformation with our new Director of Operations

2/7/2019

Heather Wentler
— February 2019 — 293 views

About us

Brick by Brick is a monthly digital magazine that celebrates the power and potential of women entrepreneurs.

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